Catalogue production used to take us a good 18-20 weeks – including a lot of late nights – from starting product selection through to sending the completed artwork to the printers. Thankfully that all changed when we opted to automate our catalogue production with the implementation of Catalog’nTime.
It changed the way we worked for the better, without imposing any creative restrictions. It now only takes us 8-10 weeks to complete a catalogue and that’s with a smaller team of people working on it.
Catalog’nTime software builds catalogue pages using Quark XPress or InDesign and uses product data stored in your SQL database, which has helped to reduce the risk of errors as we’re using database driven content directly.
The software is designed to manage large numbers of products for eventual display in a catalogue, on a website or both. . It achieves this by allowing you to create group templates that you then apply to whatever groups of products you wish.
The Quark/InDesign attributes are defined in these group templates, which allows tasks such as image placement, box lines, backgrounds, font and colour selection to be automated.
It wasn’t always plain sailing but luckily there’s a great support team to mither, as well as online support, video tuition and a manual.
We wanted a new eCommerce site designed and built from scratch. Lockside designed a site that was up-to-date and would not quickly look dated. Our previous site had high bounce rates on checkout so we wanted a good, secure checkout system with no fuss. The admin backend is really easy to use and gives us tools for promotions and offers in a very flexible way. We find Lockside responsive and easy to work with. The uptime for the site exceeds 99% and we get great support. We would recommend them to anyone.
Lockside is excellent at innovating and coming up with solutions for data layout. In the past five years we haven’t come against a problem they can’t solve and I would have no hesitation recommending Lockside or Catalogue’nTime. Promed has been working with Catalog’nTime since 2007. We chose the package because we wanted a system which was flexible enough to handle all our data and still speed up the laborious process of creating a bespoke catalogue spread by spread. Lockside provided the levels of support we needed. Catalogue production used to be a seriously time intensive process and now, not only have we increased the number of catalogue pages, we have also reduced the layout and turnaround time from approximately four months down to six weeks.